Jonathan Lin
UPDATE: This website is currently undergoing a major revamp, so please take it with a pinch of salt—it dates back to 2017 and is more UI-focused, which is no longer my primary focus. I’m now prioritising UX and UCD practices in my career direction. Please share this context as appropriate.
I have compiled a case study, showcasing one of the proudest achievements in my UX Design career. It highlights the end-to-end redesign of the 'Billings' page, a feature used by millions of BT/EE customers. I understand this design was also adapted for the EE billing page. Please let me know who and which email to send this to.
Senior UX Designer | Passionate about creating intuitive, user-centred designs that balance business goals with a seamless user experience. I transform complex problems into accessible, impactful solutions. Focused on aligning technology with human needs to deliver products that engage and empower users.
Deliveroo
Your favourite restaurants, delivered fast to your door.
My proposed marketing campaign for a new set of display and email creatives for Deliveroo for the upcoming summer season.
The aim of the campaign is to drive users to install the app on their phones or iPad and go on to make repeat orders during an ordinarily slow season for the brand.
